Metrics
All Metrics Add to Basket AOV Bounce Rate Cart Size CR Downloads Engagement Leads Profit Revenue RPV Sales Signups Transactions Visits
showing 20 of 216
Landing Page decrease in signups

Adding a 100% privacy line to the sign up form

“Getting a negative test result is the worst thing that can happen when you perform an A/B test – right?” While many marketers probably would subscribe to the logic behind this statement, experience from almost 400 split tests tells me otherwise. A negative test result will often give you as much insight and learning as […]

Adding a 100% privacy line to the sign up form

“Getting a negative test result is the worst thing that can happen when you perform an A/B test – right?” While many marketers probably would subscribe to the logic behind this statement, experience from almost 400 split tests tells me otherwise. A negative test result will often give you as much insight and learning as […]

Landing Page decrease in signups
Landing Page Increase in signups, CR and engagement with main CTA

Improving the visibility of the main CTA

Analytics identified under-performing PPC landing pages with lower than expected conversion rates. There was an appetite to optimize and update UX to increase leads on these landing pages, but Seer and the client wanted deeper insights into the way users were behaving on the site to inform these changes before devoting resources.   Our first […]

Improving the visibility of the main CTA

Analytics identified under-performing PPC landing pages with lower than expected conversion rates. There was an appetite to optimize and update UX to increase leads on these landing pages, but Seer and the client wanted deeper insights into the way users were behaving on the site to inform these changes before devoting resources.   Our first […]

Landing Page Increase in signups, CR and engagement with main CTA
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