For example: Order in the next 37 minutes to receive your order by Thursday May 28th This can be displayed either in the Product page, the Cart, or the Checkout. It typically accompanies the selection of shipping type, and is especially relevant for premium shipping options.
Allow users to simply change any quantity without having to click ‘Update cart’ every time. Avoid putting an ‘Edit Cart’ button also. See best practice #89 in regards to setting a quantity to zero (0).
If your store has a separate cart page and not just a slide-in panel, then this applies. The more personalized and relevant the suggestions, the better. These recommended products can be the same as shown in the modal or slide-in panel when adding to cart. See also best practice #73 for upsells/cross-sells when adding […]
One of the main reasons why this is needed is so they can continue their shopping experience on another device. Oftentimes, they’ll shop on mobile and purchase on desktop. See best practice #90 for more details on that. Another reason why users save their cart for later is to make sure they won’t lose the […]
Reiterate why your users are shopping with you. Reassure them by reinforcing your unique selling points, such as your free shipping, free returns, money back guarantee, next day delivery, etc. You can also do this in the modal or panel that opens when adding to cart.
From a quick glance at their cart, it should be easy for shoppers to recognize the items they added. So a product image is a must, along with attributes such as the fabric, the size, etc. This is especially important for configurable products. This also applies to the modal window or side panel when adding […]
Reassure shoppers who may be wondering if their preferred payment method is supported. See best practice #112 (Offer multiple payment methods) where I look at the actual payment options made available by big brand stores.
Similarly to how you present your main categories in the homepage’s categories section.