Navigation path
By navigation path, I mean the menu items in the header (or burger menu) that lead to the current page. For example:
- Level 1 (directly shown in your main menu): Electronics
- Level 2: Accessories
- Level 3: Phone Cases
Remind them
And even if they know the path they took because they started on the homepage and clicked a category, then a subcategory, etc., it’s still important to remind them where they are.
More thoughts
- Make the highlight unique so that it doesn’t clash with other menu highlighted items.
- Keep the highlighted menu items clickable.
Baymard’s advice
Baymard’s article explains this recommendation well.