Some of your shoppers need inspiration and guidance to help them make up their mind about which sub-category they’re interested in.

Provide thumbnail previews, longer titles, and descriptions for those sub-categories. These components will also clarify categories with ambiguous industry jargon.

Feature the sub-categories prominently, at the top of the intermediary category pages.

Intermediary category pages can also contain content such as:


Also add a traditional category sidebar with text links to sub-categories.