Metrics
All Metrics Add to Cart AOV Bounce Rate Cart Abandonment Cart Size CR Downloads Engagement Leads Profit Revenue RPV Sales Signups Transactions Visits
Product showing 20 of 216

#49

Product

More Contrasting Add to Cart Button

Evans Cycles made the add to basket button more visible and prompted the user to make a size and color selection. This lead to significant increases in Adds to Cart and revenue.

More Contrasting Add to Cart Button

Evans Cycles made the add to basket button more visible and prompted the user to make a size and color selection. This lead to significant increases in Adds to Cart and revenue.
Product

#58

Product

Horizontal Display of Products for the Selected Filter

The team at Shopclues noticed that for one of their promotional categories, Sunday Flea Market, filters like “best selling,” “new arrivals,” and “price sorting” were getting most attention.

Horizontal Display of Products for the Selected Filter

The team at Shopclues noticed that for one of their promotional categories, Sunday Flea Market, filters like “best selling,” “new arrivals,” and “price sorting” were getting most attention.
Product

#66

Product

Product videos

Readers.com added added product videos highlighting the value of the products and their benefits. The videos are showcasing different angles of the reading glasses and help users learn how they would look on different face shapes.  

Product videos

Readers.com added added product videos highlighting the value of the products and their benefits. The videos are showcasing different angles of the reading glasses and help users learn how they would look on different face shapes.  
Product

#67

Product

Image Carousel, and Sticky CTA Buttons

It was hypothesized that by adding an image carousel (instead of static thumbnails) and having sticky CTA button at the bottom that appear when the CTA buttons on the page are not visible would optimize the clicks on the image and lead to more clicks on the main CTA button.  

Image Carousel, and Sticky CTA Buttons

It was hypothesized that by adding an image carousel (instead of static thumbnails) and having sticky CTA button at the bottom that appear when the CTA buttons on the page are not visible would optimize the clicks on the image and lead to more clicks on the main CTA button.  
Product

#80

Product

Improving the Comparison Table

Underwater Audio is a US-based supplier of products like swimbuds, aqua goggles, headphones, and waterproof iPods. The objective was to improve engagement and sales. The hypothesis was that making the comparison table more concise and easier for visitors to understand the key features and benefits of different products available would highlight the value allow prospects […]

Improving the Comparison Table

Underwater Audio is a US-based supplier of products like swimbuds, aqua goggles, headphones, and waterproof iPods. The objective was to improve engagement and sales. The hypothesis was that making the comparison table more concise and easier for visitors to understand the key features and benefits of different products available would highlight the value allow prospects […]
Product

#82

Product

Relocating Unnecessary Elements Below the Fold

One of USA’s largest online furniture retailers operating offline since 1913 was experiencing an overall conversion rate of less than 1% and an average order value of $2,200. The product page had only 1.7% of visitors click the Add To Cart button.  

Relocating Unnecessary Elements Below the Fold

One of USA’s largest online furniture retailers operating offline since 1913 was experiencing an overall conversion rate of less than 1% and an average order value of $2,200. The product page had only 1.7% of visitors click the Add To Cart button.  
Product
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