#40) Add a chatbot to your Live Chat to give immediate responses 24/7, and product guidance


As mentioned in best practice #39, your shoppers expect a quick response when they need help. 31% of people surveyed in the study expected an immediate response. A chatbot provides an instant response, and thus gives additional time for a human service agent to jump in if needed.


Here’s an interesting study about chatbots by Drift, Salesforce and a couple of other companies: (source)

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