#111) Offer relevant upsells at checkout and after purchase


According to Neil Patel (read blog post):

  • If you have very low conversion rates everywhere, then try to optimize that first.
  • However, if you have a low conversion rate on your checkout page, then put it only in your product pages (or in any other part where you don’t have low conversion rates).
  • If you have high conversion rates in one of your checkout steps, test putting it there.
  • If you see an increase in your average order value (among other important metrics such as revenue), and at the same time you don’t see a decrease in your conversion rates, keep it.
  • If not, keep testing until you find the right place for your upsells.

Here are a couple of Shopify Apps:


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